WEBSITE RELAUNCH
From January through March 2026, I worked closely with Allison Cave, co-founder and creative director of AB Digital Enterprises LLC, on the copy for Molteni&C’s website relaunch and social channels.
In accordance with the brand’s tone of voice, I wrote a series of product descriptions, the about page for M Magazine, and the copy for Molteni&C Stores landing pages, with a focus on the brand’s collection and in-store experience. For the brand’s social channes, I wrote a series of detailed LinkedIn posts, Instagram captions, and stories.
I also applied my editing expertise to the project, tweaking voice-over text for an online interview with a designer, as well as refining the homepage intro copy for an installation presentation shown at Milan Design Week.
Copy examples are available on request.