SENIOR COPYWRITER & BRAND VOICE STRATEGIST FOR LUXURY, PREMIUM, AND LIFESTYLE BRANDS

Lola Bukvic is a London-based senior copywriter and brand voice strategist with over 10 years’ experience developing global storytelling and marketing communications for luxury, premium, and lifestyle brands.

Lola created Browns Fashion's new tone of voice as part of the retailer's first rebrand in 40 years, during a period of rapid growth and expansion in which sales more than doubled. The voice gained industry-wide recognition and informed Farfetch's own rebrand. She also contributed to Manta Sleep's marketing team as the brand scaled to over 1 million customers. Key clients include Gucci, LVMH, Selfridges, and KYHA Studios.